TYPE 2: Episode 006 - Hugo Tagholm

Type 2 is a podcast from Looking Sideways in association with Patagonia that explores the intersection between the outdoors, action sports and activism. My guest for this episode of Type 2 is Hugo Tagholm, CEO of Surfers Against Sewage, the UK’s most beloved and certainly most successful marine conservation charity. Hugo and SAS are experts at taking their message beyond their own niche and energising the support of the wider community. I wanted to understand how they consistently mobilise this huge, engaged community to bring about the legislative action required to create tangible change. The other reason I wanted to speak to Hugo was to find out how he copes with the workload that comes with his position. Hugo has a ferocious work ethic, and a seemingly effortless ability to deliver comprehensively across multiple fronts. How does he do it? And what can we learn from his approach? It’s always a pleasure to see Hugo and I always really enjoy our conversations, whether the mic is on or not. This one is no different. Hope you enjoy it too. New episodes of Type 2 are released every four weeks through my Looking Sideways channel. Hear it by subscribing to Looking Sideways via ApplePodcasts, Spotify, Podbean, OvercastFM or any of the usual other podcast providers. Thanks to Ewan Wallace for the theme tune, and to my editor Fina Charleson.