Episode 3 of The Announcement, my new three-part podcast documentary series about Patagonia’s decision to make ‘earth’ their only shareholder, is out now.
Here’s a short clip that outlines the themes I explore in this episode:
Here’s an Apple Podcasts link:
Here’s Spotify:
I’ll be sharing another HKC post on Wednesday, exclusively for my paid Insights subscribers, in which I discuss episode 2 in detail: how I made it, what I learned, what I’d do differently, and the criticisms that episode has received. Click below to upgrade your subscription to access this and join my Insights community
In the meantime, here’s the episode 3 description:
“Well, I think the simple answer, and nothing here is simple, is that capitalism dies with its mistakes.”
John Elkington, Founder, Volans
Patagonia’s September 2022 decisions to make ‘Earth’ the company’s only shareholder was huge news, particularly in the worlds of climate activism, business, philanthropy, the outdoors, and action sports.
And at the heart of this decision, as the company made clear at the time, was a desire to shake up the capitalist and democratic status quo.
What does this actually look like? Is The Announcement really at the vanguard of a ‘different form of capitalism’?
And where does it fit into the ongoing story of ‘business for good’, a story that has been unfolding for the last 50 years?
The Announcement is a new three-part podcast documentary series from Looking Sideways, hosted by Matt Barr.
Thank you so much to everybody who has listened, commented, shared, and messaged about episodes 2 and 3 of The Announcement.
As I discussed in this conversation I had about the series with journalist Demi Taylor, one of the concerns I had about the series was that I’d left it too late, and that it might have lost some relevance.
Instead, as many listeners have messaged me to say, events in the States right now mean some of the themes I explore in the series (such as the announcement’s implications for democracy, the issues with unelected billionaires making decisions for the rest of us, and the tension between private and public investment when it comes to solving our current crises) have never been more relevant.
At the risk of repeating what I said over the last two weeks: I’d really like this to reach as wide an audience as possible; and one way you, the brilliant Looking Sideways community can help me do that, is by sharing using the handy button below:
To find out how my working relationship with Patagonia developed over the time I was putting The Announcement together, click here.
Once you’ve had a chance to listen, I’d love to know what everybody thinks about this third episode:
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